Writing & StyleStyle guide

Bullet Character (•) in Professional Writing

The bullet “•” is a dedicated Unicode punctuation character used in many list and separator layouts. Its visual role is typographic: list structure, indentation, spacing, and accessibility should be handled consistently by the document or interface rather than by substituting arbitrary lookalike symbols.

Quick answer

Use a real list or the dedicated bullet character when a bullet is required; keep indentation and list structure consistent instead of substituting random dot-like characters.

Key details

Core IssueUnicode identifies BULLET as U+2022; professional use depends on document structure and house style rather than on the character alone.
Phrase Roleprofessional-writing and typography guidance
Registerprofessional, technical, and editorial writing

Important caveats

Accessibility Boundary

When a semantic list is available in the publishing system, preserve that list structure rather than relying only on manually typed bullet glyphs.

Further guidance

Character Difference

Unicode identifies BULLET as U+2022.

Use

Use bullets for parallel list items or where the governing layout/style defines a bullet separator.

Sources and evidence

Sources are shown with the role they play in this guide. Historical or style-sensitive claims are kept within the evidence boundary described above.

  1. General Punctuation — Unicode Names List (opens in a new tab)Unicode Consortium · Unicode identities for directional quotation marks and related punctuation characters

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